Dual Yazılım
Journal · from the floor

When data
becomes writing.

Posts on digital transformation, ERP, B2B and vertical software — not templates, notes born on the floor.

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01
Field Notes
May 12, 20268 min read

We spent two weeks in a warehouse and deleted 40% of the ERP.

What happened in a three-shift textile warehouse, and why most modules shouldn't be written without going to the floor — a first-person note.

S
Sefa Yılmaz
Founder · Dual Software
Devamı
Recent posts

Writing born on the floor.

ERP & WMS
02
Apr 28, 20266 min

7 floor questions to ask when picking a WMS.

The fastest way to separate systems that shine in demos from those that hold up during a shift.

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B2B & E-Commerce
03
Apr 15, 20265 min

B2B dealer portal: 3 KPIs to track in the first 90 days.

Order completion, average basket, return rate — why these three and how to instrument them.

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Vertical
04
Apr 02, 20267 min

The jeweler's window: building a live price ticker.

From gold gram price to the screen in the window — how we wired a sub-30s pipeline on the floor.

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Field Notes
05
Mar 20, 20269 min

Dinner with a dealer: the story behind 4 modules.

The little details that aren't in any documentation but the floor asks for — where do they come from?

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ERP & WMS
06
Mar 08, 202610 min

On why 20% of your ERP still isn't switched on.

Permissions, training, floor adoption — three reasons behind every wasted license.

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B2B & E-Commerce
07
Feb 22, 20264 min

Marketplace integration: scale or control?

Trendyol, Hepsiburada, Amazon — single-panel logic for managing the same stock across all of them.

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